Wrath Arcane Tells Gucci to 'Shove It!'

July 3rd, 2006
::phone rings::
Sean: Hello.
Brian: What are you doing?
Sean: I’m about to move to NY and get a design job.
Brian: What if you stay in Cleveland and we start our own line.
Sean: What kind of line?
Brian: Streetwear… like the stuff that we wear everyday.
Sean: OK. You have a name for the line?
Brian: Nope. Do you?
Sean: Ya, we’re going to call it WRATH ARCANE.
Brian: OK… What does it mean?
Sean: I’ll tell you later.

The very next day Wrath Arcane, masters of minimalist street wear, came to be.

Give yourself a WreckOver for Fall 08 by stocking your closet with Wrath Arcane (which taken literally means “secret anger”, or “forgotten rage” - To the boys at Wrath, it means that people seem to have forgotten the fact that changing their environment for the better will change their lives for the better). "We never want a model to sell our line. That's why we use the masks. Too many brands are 90% model, 10% clothing... and 0% about making our industry better." Check out just a few of the styles available on MatthewIzzo.com below!